floydv
Elio Addict
Good point. The offering circular showed a projected budget of $414,000 to $1.625M for advertising, depending on the amount of funds raised. Doesn't sound like EM would've or could've spent a ton on the national ads given these figures.I don't know how much you all are thinking that EM is spending on these ads. I'd be shocked if the total ad buy for this round reaches the low six figures. These are not multi-million dollar Superbowl ads we're talking about. It's several 30 or 60 second spots on cable news networks and semi-popular expanded package channels. There's no way it is eating significantly into the engineering budget as I don't see PE risking the end product to spend on ads.