I was mostly randomly reading various news last night on my tablet and there, in the middle of the article I was reading, was a 1.5" square ad for the Elio! This might not be new to most of you, but I use AdBlock on my desktop browsers, so my phone or tablet are the only places this could sneak through.
This brings up several thoughts
1). Using a mobile browser, I see why I run AdBlock on my desktop browsers. I understand the importance of advertising to web sites, but that doesn't mean like it.
2). Whatever engine was placing those ads on that site apparently knew I had an interest in the Elio. A bit further down was an ad for Honda (my current daily driver is a Civic Coupe). It's a little scary how much they know about me, but I suppose if I have to see ads, I'd rather see ads for products I have some interest in rather than, say Apple products (which I Have no interest in. Linux loving Fandroid here).
3). ELIO IS ACTUALLY ADVERTISING! This is the first indication I've seen where they've gone beyond word of mouth, news reports, and 'viral' advertising to actual paid ads. I see that as a good sign. It implies they're confident enough to actually put money into advertising. Those pop ups aren't expensive, but it's a start. Maybe next year a Super Bowl ad!
This brings up several thoughts
1). Using a mobile browser, I see why I run AdBlock on my desktop browsers. I understand the importance of advertising to web sites, but that doesn't mean like it.
2). Whatever engine was placing those ads on that site apparently knew I had an interest in the Elio. A bit further down was an ad for Honda (my current daily driver is a Civic Coupe). It's a little scary how much they know about me, but I suppose if I have to see ads, I'd rather see ads for products I have some interest in rather than, say Apple products (which I Have no interest in. Linux loving Fandroid here).
3). ELIO IS ACTUALLY ADVERTISING! This is the first indication I've seen where they've gone beyond word of mouth, news reports, and 'viral' advertising to actual paid ads. I see that as a good sign. It implies they're confident enough to actually put money into advertising. Those pop ups aren't expensive, but it's a start. Maybe next year a Super Bowl ad!